Rybrook Holdings Ltd
“The
Cobweb email service provides us with much quicker response times.
Our staff say that sending and receiving email is now instant. Spam
is also no longer a problem because of the many spam filters that
Cobweb employs. Employees can also access email on Blackberry’s if
they’re out of the office. Cobweb therefore provides us with the
speed, reliability, and flexibility that we require to meet our
email requirements.” Neil Prince, Group IT Manager, Rybrook
Holdings Ltd
One of Britain’s largest and most prestigious car dealer groups
relied on a POP3 hosted email solution for vital email
communications. Lacking reliability and functionality, Rybrook
Holdings Ltd turned from the older solution to Cobweb Hosted
Exchange for robust, highly functional, 24/7/365 cloud-enabled
email capabilities.
Rybrook Holdings Ltd has gained its position as one of the
United Kingdom’s top 25 motor groups by focusing on excellence: the
company markets 11 prestigious automobile marques including
Rolls-Royce, Bentley, McLaren, BMW, Mini, Mercedes-Benz, Jaguar and
other quality products to discerning purchasers.
Additionally, the company offers highly skilled after-sales
service and repairs. With 18 Franchise outlets located throughout
the country, Rybrook Holdings Ltd strives to maintain its
reputation for exceptional customer satisfaction in part by
adopting state-of-the-art IT communications solutions.
The Challenge
Rybrook Holdings Ltd relies on email as a critical part of its
communications strategy: prospective customers can respond to
product offers on the Rybrook website via internal email links.
Rybrook marketing uses email to maintain contact and motivate sales
with existing and prospective customers.
Automotive manufacturers use email to communicate technical
bulletins, notifications and sales campaigns to specific job
functions and individuals within Rybrook, including sales,
marketing and after-sales staff. Email is also used as a critical
tool for internal staff communications. Disruption of email
capabilities could severely hamper Rybrook’s ability to
operate.
Historically, however, Rybrook was using a standard POP3
mailserver for its email capabilities. The use of older email
technologies presented a number of challenges: receipt and send of
email could be slow and cumbersome. The POP3 system lacked critical
functionalities including the provision of automated distribution
groups and integrated calendars.
The lack of automated, inclusive distribution groups slowed the
implementation of critical communications such as marketing
campaigns and other customer-focused messaging. Out of office
messages could only be applied by the Group IT team.
Rybrook Holdings Ltd management recognised that they required a
new email solution to overcome these challenges. They desired a
state-of-the-art solution that would provide fast and reliable
email capabilities.
They wanted a solution that delivered flexibility, allowing
their many personnel located across the country to access email at
anytime and from anywhere. They desired a new solution that
integrated desired functionalities including distribution groups,
calendars and Out of Office messages. Rybrook were also looking for
a solution that was cost-effective.
Having considered a number of options, Rybrook Holdings Ltd
selected Cobweb Hosted Exchange to meet its email requirements.
The Solution
Neil Prince, Group IT Manager for Rybrook, explains why the
company chose Cobweb Hosted Exchange. “I’ve been working in the IT
industry since 1994 and have seen technologies quickly advance
during this time. When I started working for Rybrook Holdings Ltd I
was asked to look for a better email solution than the current one.
I did some research and realised that a cloud-enabled Hosted
Exchange service was the way forward.
“Then I called a colleague. He had chosen Cobweb for his company
and said it was one of the better decisions that he had ever
made.”
Having made the decision to move to Cobweb, the company quickly
discovered the many benefits that Cobweb’s cloud-enabled solution
offers: Distribution Groups are included in the Cobweb pricing
structure, and provided free of charge as part of the service.
Calendar functionality is also included, allowing users to share
calendar-based information. And because Cobweb Hosted Exchange is a
cloud-based service, it is available at anytime and from anywhere
via the Internet to Rybrook’s 513 users.
Using state-of-the-art cloud-driven architecture, Cobweb Hosted
Exchange has eliminated the need for disparate POP3 infrastructure
and has replaced that with a single, reliable centralised email
solution.
“The Cobweb Hosted Exchange contract was the first contract that
I signed when I joined the company,” Neil explains. “Most
importantly, the Cobweb email service provides us with much quicker
response times. Our staff say that sending and receiving email is
now instant.
Spam is also no longer a problem because of the many spam
filters that Cobweb employs. Employees can also access email on
BlackBerry’s if they’re out of the office. Cobweb therefore
provides us with the speed, reliability, and flexibility that we
require to meet our email requirements.”
Neil also notes that Cobweb Hosted Exchange is highly
cost-effective. “Cobweb Hosted Exchange provides 100% greater
reliability and much higher levels of functionality than our older
POP3 solution but at a cost that is less than previously
incurred.”
Neil explains that Cobweb Hosted Exchange provides centralised
administrative capabilities, thereby increasing efficiency. A
single administrative portal allows designated administrators to
add or delete users and allocate required storage to those users.
“Cobweb Hosted Exchange provides an administrative console that is
very easy to use,” Neil says. “I can quickly change the size of
individual mailboxes, and add or delete users as required.”
Because Cobweb charges on a per user basis, this flexibility
ensures that Cobweb customers pay only for what they use. Neil also
explains that Cobweb Hosted Exchange’s speed and reliability are
due to the underlying state-of-the-art infrastructure that Cobweb
has deployed.
“The old POP3 system was supported only by a single Dell blade
and server located in the email provider’s datacentre and that was
dedicated to us. The system was using only a single blade, which
provided a lack of redundancy, flexibility and speed.”
Neil points out that Cobweb Hosted Exchange is supported by a
wide range of cloud-enabled technologies that offer redundancy,
speed and quick accessibility to email.
“Speed and reliability of the Cobweb mailserver technology is
one of the solution’s primary benefits. Cobweb has substantial
hosted services, massive cloud-enabled infrastructure, exceptional
resilience and robust backup capabilities. The infrastructure
therefore delivers a highly reliable hosted email capability that
provides us with the speed and functionalities that Rybrook
Holdings Ltd requires.
“I have already recommended Cobweb Hosted Exchange to other
companies. I do so because of the reliability that it offers, as
well as the service that we receive from Cobweb. When we rolled out
Cobweb Hosted Exchange, the Cobweb provisioning team support was
excellent and provided us with a 100 percent commitment. That
approach to excellence reflects our company’s own mission, which is
another reason why I also recommend Cobweb Hosted Exchange.”
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